[WORK] — INDEX
11 projects
Selected work, 2018 — 2026.
A curated selection across product design, brand identity, web, and commercial photography. Each project documents the problem, the approach, and the outcome.
Sports Doctors Network — 11 pages, 3 audiences
The first global network for elite sports medicine needed one site to speak to doctors, sponsors, and press — simultaneously.
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HOMEdeco — Storefront, photography & growth
A home décor brand needed a self-sufficient webshop — and photography for the entire catalogue. One retainer, two years running.
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Vacom — 12 catalogues, one brand
Two years of brand and marketing design across 30 stores and 12 seasonal catalogues — sustained consistency at retail scale.
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Portraits — Studio Zagreb
Studio and natural-light portraits for professionals, actors, and personal branding — lighting planned before the subject arrives.
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Food & product photography
Commercial food and product photography for restaurants, bakeries, and retail — from menu shoots to dark-background packaging.
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Fashion editorial — AD Magazine & MOXI London
Two campaigns, two countries: a custom 2m typographic sculpture in a Zagreb studio, then London streets and the Underground.
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Wedding photography — Croatia & Europe
Documentary wedding photography across Croatia and Europe. Natural light, real moments, no directed stiffness.
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Casa Meline — Luxury villa, Krk
A luxury villa on Krk was losing bookings to aggregators. The goal: convert direct visitors before they clicked away.
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Zaljubljene kvačice — Ilustracije
A children's picture book about staples in love — anthropomorphic characters, mixed media, red-white-black palette.
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GZH — Brand & print
Croatia's oldest printing institution, founded 1944, needed a corporate print identity worthy of the craft.
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10,000+ frames — Four years on Shutterstock
Four years, 10,000+ frames, three platforms. A sustained stock photography practice built from scratch into a distribution catalogue.
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